2019 Winners
DEVELOPMENT CATEGORY
STAR SCHOOL AWARD
The Green Bean Co. – Grove Academy, Dundee
STAR CREATIVE STUDENT
Ciara Boyle, Edinburgh Napier University- WINNER
David James Doull, Gray's School of Art
Craig Eccles, Gray's School of Art
Neil Mackinnon, Edinburgh Napier University
Claire Miller, Robert Gordon University
Iain Waugh, Edinburgh College
STAR MARKETING STUDENT
Sarah Baillie, University of Edinburgh- WINNER
Ailsa Henderson, University of Edinburgh
Zoe Wilson, Scotland’s Rural College Aberdeen
RISING AGENCY STAR
Steph Asher, Mission 10
Amy Brownlee, Frame- WINNER
Jamie Cook, Innovation Digital
Emily Hall, The Union
Shannon McEnroy, Cello Signal
Philippa Oliver, iProspect
RISING CREATIVE STAR
Liam Biesty, The Union
Ken Clark, Studio Something
Laura McHard, Frame
Saoirse McKenna, Union Direct
Chris Melvin, Sunshine Communications - WINNER
Zsolt Stefkovic, LUX – The Food & Drink Agency
RISING MARKETING STAR
Lauren Bissett, Mallzee
Lauren Busby, Edrington-Beam Suntory UK
Nadia Fraser, Edrington
Seonaid Heeps, Brand Scotland
Andrew Sneddon, Barclays
Karen Towler, Tesco Bank- WINNER
STRATEGIC CATEGORY
BRAND DEVELOPMENT
|
ENTRY |
AGENCY |
CLIENT |
AWARD |
|
Charging up the functional water category |
Guy & Co |
Actiph Water |
BRONZE |
|
How the shadowy masters of malt unlocked the Chinese market. |
Guy & Co |
Whisky Illuminati |
|
|
Mug Shot: Stirring Things Up In The Instant Snack Market |
The Leith Agency |
Symington’s |
SILVER |
|
For the love of Scotland. |
Frame |
National Trust for Scotland |
GOLD |
|
The D-Day Story |
StudioLR |
Portsmouth City Council |
|
|
Volvo Rigid Hauler Launch |
StudioLR with Lux Events & Vision Mechanics |
Volvo Construction Equipment |
|
DIGITAL STRATEGY
|
ENTRY |
AGENCY |
CLIENT |
AWARD |
|
#ScotlandIsNow |
The Union with Whitespace & Carat |
Brand Scotland |
SILVER |
|
Glasgow 2018: Making #TheMoment |
Stripe Communications |
Glasgow 2018 European Championships |
|
|
Going Beyond the Guidebooks |
The Lane Agency |
Rabbie’s
|
BRONZE |
|
How a breathtaking strategy saved motorcyclists’ lives |
The Leith Agency |
The Scottish Government |
GOLD |
|
How A Human Approach Helped Innis & Gunn Punch Above Its Weight on Social. |
Studio Something |
Innis & Gunn |
|
|
How content got Mexicans to Go Further for energy education. |
The Union |
Robert Gordon University & University of Aberdeen |
|
INTERNATIONAL MARKETING
|
ENTRY |
AGENCY |
CLIENT |
AWARD |
|
#ScotlandIsNow |
The Union with Whitespace & Carat |
Brand Scotland
|
SILVER |
|
Brugal 1888 - Mixing Up the Rum Category Sip by Sip |
|
Brugal |
|
|
The Standard of Care |
McCann Central |
Dexcom |
|
|
How Aberdeen's bright lights lured Mexico's bright minds. |
The Union |
Robert Gordon University & University of Aberdeen |
|
|
Innking The Perfect Partnership |
trevor//peter |
Innis & Gunn |
BRONZE |
|
Make The Call |
J. Walter Thompson |
The Macallan |
GOLD |
INTEGRATED MARKETING – INCLUDING DIRECT MARKETING
|
ENTRY |
AGENCY |
CLIENT |
AWARD |
|
Early Learning & Childcare: How we changed menial perceptions into a meaningful career choice |
The Gate with Carat, Big Partnership, Kantar TNS & Union Connect |
The Scottish Government
|
|
|
Helping 31,100 Scottish smokers 'Get Through 72' - and beyond |
Story UK with Carat, Kommando, Smarts Communicate, Union Connect & Union Digital |
The Scottish Government |
SILVER |
|
Keeping Our Customers Safe And Secure |
The Leith Agency |
Royal Bank of Scotland |
|
|
Saving Lives By Putting Young Men In The Driving Seat |
The Leith Agency |
Scottish Government |
BRONZE |
|
Search VELUX Extensions |
|
VELUX |
|
|
The year we built a new snowman |
The Leith Agency with Stripe & PHD |
AGBarr |
GOLD |
MARKETING PLANNING - INCLUDING RESOURCES, RESEARCH & INSIGHTS
|
ENTRY |
AGENCY |
CLIENT |
Award |
|
How a finger up the Auchtermuchty changed cancer attitudes |
The Leith Agency |
Scottish Government |
GOLD |
|
No1 Magazine’s Marketing Make-Over |
|
DC Thomson Media |
|
|
Our Girls Our Game |
|
Scottish Football Association |
|
|
Play Together with intu's Family Club |
Frame |
intu
|
|
|
Saving Bikers’ Lives With Breathtaking Planning |
The Leith Agency |
Scottish Government |
SILVER |
|
Shining a light on care in Scotland. |
The Union with Clark Communications, Republic of Media, Tactical Media, STV Creative & Bauer Media |
National Confidential Forum |
BRONZE |
MARKETING IN SOCIETY - INCLUDING NOT FOR PROFIT, CHARITY & CAUSE-RELATED
|
ENTRY |
AGENCY |
CLIENT |
AWARD |
|
Any CPR beats no CPR |
|
Save a Life for Scotland |
|
|
Bloody Big Brunch |
WIRE |
|
GOLD |
|
Give a child their smile back |
Frame |
Children 1st |
BRONZE |
|
Making a better Scotland begins with shining light |
The Union with Clark Communications, Republic of Media, Tactical Media, STV Creative & Bauer Media |
National Confidential Forum
|
SILVER |
|
We Are Scotland |
The Leith Agency |
Scottish Government |
|
|
Your Water Your Life |
AlwaysBeContent |
Scottish Water |
|
COMMUNICATION CATEGORY
ADVERTISING
|
ENTRY |
AGENCY |
CLIENT |
AWARD |
|
Give a child their smile back |
Frame |
Children 1st |
BRONZE |
|
Doing Our Thing for Edinburgh Gin |
PUNK |
Edinburgh Gin |
SILVER |
|
How a humorous campaign helped highlight Scotland’s obesity crisis |
The Union with Republic of Media, Whitespace & 3x1 |
Food Standards Scotland |
|
|
Mobilising Scotland to stand up to hate crime |
The Leith Agency |
The Scottish Government |
GOLD |
|
Nae Chance, Chancers |
The Leith Agency |
Royal Bank of Scotland |
|
|
The year we built a new snowman |
The Leith Agency with Stripe & PHD |
AGBarr |
|
BRAND EXPERIENCE - INCLUDING SPONSORSHIP AND EVENT MARKETING
|
ENTRY |
AGENCY |
CLIENT |
AWARD |
|
Edinburgh Gin at the BAFTAs |
LUX – The Food & Drink Agency |
Edinburgh Gin |
SILVER |
|
Mackays & Paddington - Marmalade Sandwiches For All! |
LUX – The Food & Drink Agency with Unique Events |
Mackays |
|
|
Royal Bank RugbyForce - 'Love your Club' |
The Leith Agency |
Royal Bank of Scotland |
|
|
Subway take on the NFL |
MediaCom
|
Subway |
|
|
The Macallan Distillery and Visitor Experience Launch Event |
|
The Macallan |
BRONZE |
|
Volvo Rigid Hauler Launch |
StudioLR with Lux Events & Vision Mechanics |
Volvo Construction Equipment |
GOLD |
DESIGN
|
ENTRY |
AGENCY |
CLIENT |
AWARD |
|
Feels FM |
Studio Something |
See Me |
|
|
How Scotland is making gender inequality a historical curiosity |
The Leith Agency |
First Minister’s National Advisory Council on Women and Girls |
SILVER |
|
How the shadowy masters of malt unlocked the Chinese market. |
Guy & Co |
Whisky Illuminati |
|
|
Rebranding a national icon
|
D8 |
Tennent Caledonian Breweries |
GOLD |
|
The Macallan Repack |
|
The Macallan |
BRONZE |
DIGITAL COMMUNICATION
|
ENTRY |
AGENCY |
CLIENT |
AWARD |
|
A Well-Deserved Dram |
Cello Signal |
The Famous Grouse |
BRONZE |
|
DF CONCERTS: SOCK ‘N’ ROLL |
WIRE |
DF Concerts & Events |
GOLD |
|
How A Human Approach Helped Innis & Gunn Punch Above Its Weight on Social. |
Studio Something |
Innis & Gunn |
SILVER |
|
How a new e-commerce website delivered monstrous sales increases. |
The Union |
Loch Ness by Jacobite
|
|
|
Mackays: Marmalade Month |
LUX – The Food & Drink Agency |
Mackays
|
|
|
We Are Scotland |
The Leith Agency |
The Scottish Government |
|
MEDIA
|
ENTRY |
AGENCY |
CLIENT |
AWARD |
|
A Bold New Media Strategy – for Scotland |
Carat with Whitespace & The Union |
Brand Scotland |
|
|
A Grand Gesture for the Love of Scotland |
The Media Shop |
National Trust for Scotland |
|
|
How Fairfax and Favor Found Fortune by Forensically Fine-tuning Facebook |
Lane Media |
Fairfax and Favor
|
SILVER |
|
Influencing the Invincibles |
Republic of Media |
Scottish Government |
GOLD |
|
Solutions for the Indoor Generation |
Republic of Media |
VELUX |
BRONZE |
|
Make The Call |
|
The Macallan
|
|
PR
|
ENTRY |
AGENCY |
CLIENT |
AWARD |
|
2050 Edinburgh City Vision |
WIRE |
Marketing Edinburgh |
|
|
Love at first sight, scent & sip with Edinburgh Gin Botanical Bouquets |
LUX – The Food & Drink Agency |
Edinburgh Gin |
GOLD |
|
Banishing Snakes on St Patrick’s Day |
WIRE |
Magners Irish Cider |
|
|
Making A Big Deal of Microbusiness |
Stripe Communications |
Royal Bank of Scotland |
SILVER |
|
Definitely the Best Chippy in the World |
LUX – The Food & Drink Agency |
The Bay |
BRONZE |
|
The Scale of Success with Seafood Week |
LUX – The Food & Drink Agency |
Seafish |
|
SECTOR CATEGORY
FINANCIAL AND PROFESSIONAL SERVICES
|
ENTRY |
AGENCY |
CLIENT |
AWARD |
|
Barclays Impact Investing |
Start Design |
Barclays |
|
|
Helping financial advisors seize an untapped opportunity in protection conversations |
The Union |
Scottish Widows |
|
|
Jur-ISA-c Park |
Cello Signal |
Scottish Friendly |
|
|
Making A Big Deal Of Microbusiness |
Stripe Communications |
Royal Bank of Scotland |
SILVER |
|
Welcome to Clarity |
Whitespace |
Morton Fraser |
BRONZE |
|
Talk To The Heart |
MediaCom |
Tesco Bank |
GOLD |
FOOD
|
ENTRY |
AGENCY |
CLIENT |
AWARD |
|
Becoming the UK's #1 Instant Snack |
Carat |
Symington’s |
|
|
Mackays: Marmalade Month |
LUX – The Food & Drink Agency with Intryga Films |
Mackays
|
SILVER |
|
Mug Shot: Stirring Things Up In The Instant Snack Market |
The Leith Agency |
Symington’s |
BRONZE |
|
The Scale of Success with Seafood Week |
LUX – The Food & Drink Agency |
Seafish |
|
|
Turning Couch Potatoes into Coach Potatoes |
Guy & Co |
Albert Bartlett |
GOLD |
|
Wholesum by name, wholesome by nature |
The Lane Agency |
Mackie’s at Taypack – Wholesums |
|
DRINK
|
ENTRY |
AGENCY |
CLIENT |
AWARD |
|
Charging up the functional water category |
Guy & Co |
Actiph Water |
|
|
Cushiedoos Premium Scottish Tonic Water |
StudioLR with Gerry Farrell Ink |
Drink Better |
|
|
Doing Our Thing for Edinburgh Gin |
PUNK |
Edinburgh Gin |
SILVER |
|
Edinburgh Gin at the BAFTAs |
LUX – The Food & Drink Agency |
Edinburgh Gin |
GOLD |
|
From Moscow to the Maldives |
The Leith Agency |
AG Barr |
BRONZE |
|
Love at first sight, scent & sip with Edinburgh Gin Botanical Bouquets |
LUX – The Food & Drink Agency |
Edinburgh Gin |
|
PUBLIC SECTOR
|
ENTRY |
AGENCY |
CLIENT |
AWARD |
|
2050 Edinburgh City Vision |
WIRE |
Marketing Edinburgh |
|
|
Feels FM |
Studio Something |
See Me |
BRONZE |
|
How a finger up the Auchtemuchty changed cancer attitudes |
The Leith Agency |
The Scottish Government |
GOLD |
|
How Community Justice Scotland Heroed Scotland’s Second Chances |
Studio Something |
Community Justice Scotland |
|
|
How saying ‘no’ to upsizing helped tackle Scotland’s obesity crisis |
The Union with Republic of Media, Whitespace & 3x1 |
Food Standards Scotland |
SILVER |
|
Tackling Illegal Puppy Farming – With a Bit of Puppy Love |
The Leith Agency |
The Scottish Government |
|
RETAIL
|
ENTRY |
AGENCY |
CLIENT |
AWARD |
|
#SIGNOFAGREATTIME The Great Time Game |
WIRE |
Essential Edinburgh |
|
|
Dobbies Nudge Campaign |
MediaCom |
Dobbies |
|
|
How Fairfax and Favor Found Fortune by Forensically Fine-tuning Facebook |
Lane Media |
Fairfax and Favor
|
SILVER |
|
How Len’s won the space race in a competitive market |
The Union with MediaSpark |
Len’s Self Storage
|
GOLD |
|
Play Together with intu’s Family Club |
Frame |
intu |
BRONZE |
|
VELUX Rewards |
|
VELUX |
|
TOURISM, LEISURE & SPORT
|
ENTRY |
AGENCY |
CLIENT |
AWARD |
|
Defy the norm with the world’s greatest platform for creative freedom |
Whitespace |
Edinburgh Festival Fringe |
|
|
Glasgow 2018: Making #TheMoment |
Stripe Communications |
Glasgow 2018 European Championships |
|
|
Going Beyond the Guidebooks |
The Lane Agency |
Rabbie's |
|
|
How a new, user-centred website made booking a cruise. |
The Union |
Loch Ness by Jacobite |
SILVER |
|
Scotland's Heroines: A Truly Heroic Campaign |
Represent |
Stirling District Tourism |
BRONZE |
|
The D-Day Story |
StudioLR |
Portsmouth City Council |
GOLD |
CHAIRMAN & CHAMPION CATEGORY
PIONEERING SPIRIT AWARD
This Coke is a Fanta - Coca-Cola, Brazil
Palau Pledge – Palau Legacy Project, Palau- WINNER
Pride Jersey – AIG, Japan
CHAMPIONS OF EQUALITY AND DIVERSITY AWARD
A Celebration of Diversity – The Scottish Government - WINNER
The Bloody Big Brunch – Wire
Let’s Do The Right Thing - Dignity in Dying & PUNK
Scotland is Diverse – Brand Scotland, Edinburgh Festival Fringe & Whitespace
CHAIRMAN’S AWARD FOR FIRST TIME ENTRY
AGENCY
Fairground Communications
The Media Shop
Represent- WINNER
Smarts Communicate
CLIENT
Morton Fraser
National Confidential Forum
Robert Gordon University & University of Aberdeen
Stirling District Tourism
Symington’s
Volvo Construction Equipment- WINNER
CHAIRMAN’S AWARD FOR SMALL TO MEDIUM SIZED ENTERPRISE
AGENCY
Always Be Content
PUNK
StudioLR- WINNER
Studio Something
CLIENT
Actiph Water
DF Concerts & Events- WINNER
Fairfax & Favor
Len’s Self Storage
Loch Ness by Jacobite
Rabbie’s
STAR AGENCY OF THE YEAR
Frame
LUX – The Food & Drink Agency
Republic of Media
The Leith Agency
The Union
WIRE- WINNER
STAR MARKETING TEAM OF THE YEAR
AG Barr
Edinburgh Gin
The Macallan
National Trust for Scotland
Royal Bank of Scotland
Scottish Government– WINNER
INSPIRATIONAL AGENCY LEADER OF THE YEAR
Louise Killough, The Union
Alice Will, Lux – The Food & Drink Agency
David Guy, Guy & Co
Ian Greenhill, Studio Something- WINNER
Leigh Dobson, Cello Signal
Jenny Emslie, Sunshine Communications
INSPIRATIONAL MARKETING LEADER OF THE YEAR
Claire Prentice, Scottish Government
John Bernard, Dexcom- WINNER
Katherine Goodwin, Food Standards Scotland
Jane Cannon, Edinburgh Gin
Laura Cheyne, National Trust for Scotland
Jacqueline Reid, Volvo
You can view the case studies from 2019 here.
Thursday 20 June, O2 Academy Edinburgh
Awards Night
Book your Gala Dinner tickets now
Strategic Partners
Sponsors & Supporters
Event Partner
Creative Partner
Website Partner
