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2020 Winners

DEVELOPMENT CATEGORY

Star School Award Tartan Texts, Linlithgow Academy
Star Creative Student Balazs Hirth, Edinburgh College - Aye Belong
Star Marketing Student Holly Milward, University of Stirling
Rising Agency Star Claire Mathieson, Republic of Media
Rising Creative Star Liah Moss, Whitespace
Rising Marketing Star Siobhan Rieley, VisitScotland

STRATEGIC CATEGORY


BRAND DEVELOPMENT

ENTRY

 AGENCY

CLIENT

AWARD

Northern. Let’s Go

Frame

Northern

GOLD

Becoming the wild one of Islay Single Malt

Guy & Co

Smokehead - Ian Macleod Distillers Ltd

SILVER

A New Generation of Student Union

IndigoLeap and 39Steps

 

Heriot-Watt University Student Union

 

BRONZE


DIGITAL STRATEGY

ENTRY

AGENCY

CLIENT

AWARD

An Innovative approach to engage young audiences

Fanbytes, Talify, Ptarmigan

ACCA

GOLD

For The Questions You Can't Answer

Bright Signals

National Museums Scotland

SILVER

Why Shouting The Loudest Isn’t A Bad Thing

Merkle

PPL PRS

BRONZE

 

INTERNATIONAL MARKETING

ENTRY

AGENCY

CLIENT

AWARD

Hey Europe, Scotland has a message for you

 

Brand Scotland

GOLD

Your Passport to Jura

Bright Signals

Jura Whisky

SILVER

Future Made

Whitespace

Heriot-Watt University

BRONZE

 

INTEGRATED MARKETING – INCLUDING DIRECT MARKETING

ENTRY

AGENCY

CLIENT

AWARD

Cracking the healthcare recruitment crisis for Scottish Government

The Union

The Scottish Government

GOLD

The Macallan, Make The Call

Wunderman Thompson

The Macallan

SILVER

Fighting Festive Food Waste With Panickers, Planners & Survivalists

LUX: The Food & Drink Agency

Love Food Hate Waste Scotland

BRONZE

 

MARKETING PLANNING - INCLUDING RESOURCES, RESEARCH & INSIGHTS

ENTRY

AGENCY

CLIENT

Award

Platinum - The magazine launch of the decade

Wire

DC Thomson Media

GOLD

You Cannae Drive Your Granny Like a Radge

The Leith Agency

The Scottish Government

SILVER

How survivors helped us tackle domestic abuse

The Leith Agency

The Scottish Government

BRONZE

 

MARKETING IN SOCIETY - INCLUDING NOT FOR PROFIT, CHARITY & CAUSE-RELATED

ENTRY

AGENCY

CLIENT

AWARD

Your Water Your Life

Always Be Content

Scottish Water

GOLD

Alerting Scotland to the evils of food waste

The Leith Agency

The Scottish Government

SILVER

Creating safer roads for cycling in Scotland

Studio Something

Cycling Scotland

BRONZE

  

COMMUNICATION CATEGORY


ADVERTISING

ENTRY

AGENCY

CLIENT

AWARD

You Cannae Drive Your Granny Like a Radge

The Leith Agency

The Scottish Government

GOLD

For the Love of Scotland

Frame

National Trust for Scotland

SILVER

Say Hello to Jura

PUNK

Jura

BRONZE

 

BRAND EXPERIENCE - INCLUDING SPONSORSHIP AND EVENT MARKETING

ENTRY

AGENCY

CLIENT

AWARD

Taking brand experience to new heights

Guy & Co & Studio Something

Innis & Gunn

GOLD

Heinz Beanz Muzeum

Multiply

Kraft Heinz

SILVER

Riding a motorbike into a whisky tasting

Guy & Co

Smokehead - Ian Macleod Distillers Ltd

BRONZE

 

DESIGN

ENTRY

AGENCY

CLIENT

AWARD

Innis & Gunn Ampersand

Studio Something

Innis & Gunn

GOLD

Conjuring Up A Cola For Scotland

LUX: The Food & Drink Agency

Alba Cola

 

SILVER

The Independent Care Review

StudioLR

 

The Independent Care Review

BRONZE

 

DIGITAL COMMUNICATION

ENTRY

AGENCY

CLIENT

AWARD

Shackleton Whisky - Go Off Grid

Wire

Whyte & Mackay

GOLD

For The Questions You Can't Answer

Bright Signals

National Museums Scotland

SILVER

Seafood Week: Turning The Tide On Falling Consumption

LUX: The Food & Drink Agency

Seafish

BRONZE

 

MEDIA

ENTRY

AGENCY

CLIENT

AWARD

One More Show

MediaCom

Edinburgh Festival Fringe

 

GOLD

How Border Biscuits fired up their media strategy

Lane Media

Border Biscuits

 

SILVER

Domestic Abuse: Exposing a Hidden Crime

Republic of Media

The Scottish Government

BRONZE

 

 

PR

ENTRY

AGENCY

CLIENT

AWARD

Shackleton Whisky - Go Off Grid

Wire

Whyte & Mackay

GOLD

A chart-'shopping' tour celebrating Lidl's 100th Scottish store

LUX: The Food & Drink Agency

Lidl

SILVER

#SeaUistSoon

Clarion Communications

CalMac Ferries and Outer Hebrides Tourism

BRONZE

 

SECTOR CATEGORY

FINANCIAL AND PROFESSIONAL SERVICES

ENTRY

AGENCY

CLIENT

AWARD

Credit Unions: People. Not profit.

The Gate, Republic of Media, and The Big Partnership

The Scottish Government

GOLD

Financial planning you’ll enjoy

StudioLR

Spentwell

SILVER

Feel good, knowing it’s all sorted

 

Golden Charter

BRONZE

 

FOOD

ENTRY

AGENCY

CLIENT

AWARD

Seafood Week: Turning The Tide On Falling Consumption

LUX: The Food & Drink Agency

Seafish

GOLD

Igniting sales through famously flavourful positioning

Guy & Co

Border Biscuits

SILVER

Growing A Brand From The Ground Up

LUX: The Food & Drink Agency

Podberry

 

BRONZE

 

DRINK

ENTRY

AGENCY

CLIENT

AWARD

Laphroaig Opinions Welcome Campaign

WLG

Edrington-Beam Suntory

GOLD

Say Hello to Jura

PUNK

Jura

SILVER

Filled With Wonder

Bright Signals

Edinburgh Gin

BRONZE

 

PUBLIC SECTOR

ENTRY

AGENCY

CLIENT

AWARD

Alerting Scotland to the evils of food waste

The Leith Agency

The Scottish Government

GOLD

Cracking the healthcare recruitment crisis

The Union

The Scottish Government

SILVER

Future Made

Whitespace

Heriot-Watt University

BRONZE

 

 

RETAIL

 ENTRY

AGENCY

CLIENT

AWARD

Invigorating retail in Edinburgh City Centre

Guy & Co

Essential Edinburgh

GOLD

'Everyone Wins' with Tesco Gift Cards

MediaCom

Tesco Bank

SILVER

How Sterling won more fans in Glasgow.

The Union

Sterling Furniture Group

BRONZE

 

TOURISM, LEISURE & SPORT

ENTRY

AGENCY

CLIENT

AWARD

Every Journey Starts a Story

Frame

Caledonian MacBrayne

GOLD

How Bright Signals Made Your Fringe

Bright Signals

Edinburgh Festival Fringe Society

SILVER

How The National Library of Scotland shook Edinburgh

The Union

The National Library of Scotland

BRONZE

 


CHAMPION & CHAMPIONS CATEGORY

Pioneering Spirit Award  Young Bride from RDFL, Lebanon
Champions of Eqaulity & Diversity Skoog Music
Chairmans Award for First Time Entry Agency - WLG
Chairmans Award for First Time Entry Client - Golden Charter
Chairmans Award for Small - Medium Sized Enterprise Agency - StudioLR
Chairmans Award for Small - Medium Sized Enterprise Client - Podberry
Star Agency of the Year The Leith Agency
Star Marketing Team of the Year Ian Macleod Distillers Ltd
Inspirational Agency Leader of the Year Juliet Simpson, Stripe Communications
Inspirational Marketing Leader of the Year Claire Prentice, The Scottish Government

 

 

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